---
title: "Moving off Trigify: what WhoLayer covers and what it doesn't"
description: "What happened to Trigify, a feature-by-feature map to WhoLayer endpoints and MCP tools, honest gaps, and the steps to switch."
url: https://wholayer.com/switch/trigify
---

Switch guide

# Moving off Trigify?

Trigify turned engagement with social posts into leads. WhoLayer doesn't do that: we don't scrape LinkedIn or any social network. What we offer instead is a first-party version of the same signal: when people click from your posts to your site, WhoLayer can identify them.

Checked November 4, 2026.

## What happened

Shut down

The Trigify team joined HubSpot (announced September 23, 2026). For most customers, platform access, integrations, and API access ended at 11:59pm BST on October 22, 2026. Accounts are not migrated to HubSpot. [\[1\], November 4, 2026](https://wholayer.com/switch/trigify#source-1)

## What maps across

Every WhoLayer endpoint and MCP tool below exists today. Where there's no equivalent, we say so.

Trigify jobs mapped to WhoLayer
| What you used Trigify for | WhoLayer | REST endpoint | MCP tool | Status |
| --- | --- | --- | --- | --- |
| People who engaged with your posts | People who clicked from your posts to your site, identified by the tag (use UTM-tagged links) | `GET /v1/visitors?level=person` | — | Available (US only) |
| Companies engaging with your content | Company-level visitor ID, free and unlimited | `GET /v1/visitors?level=company` | — | Available |
| Push leads to Slack, CRM, or sequences | Slack or Microsoft Teams, one-way CRM sync (HubSpot, Pipedrive, Attio, Salesforce), and signed webhooks (for Clay, Zapier, Make, n8n, or your sequencer) | — | — | Available |
| Enrich leads with contact details | Enrich a person; verify emails | `POST /v1/people/enrich` | `enrich_person`<br>1 credit per work email, 2 per personal email, and 5 per mobile returned, plus 10 for a reverse lookup when you send only an email and we find the person. Nothing if no match. | Available (US only) |
| Social engagement scraping (LinkedIn, X, Reddit, YouTube) | No equivalent, by design | — | — | Not offered |
| Keyword and competitor monitoring | No equivalent | — | — | Not offered |

REST base URL: `https://api.wholayer.com/v1`. MCP server: `https://mcp.wholayer.com/mcp`. Full reference in the [API docs](https://wholayer.com/docs/api) and [OpenAPI spec](https://wholayer.com/openapi.json).

## What you'll lose

WhoLayer isn't a complete replacement. Plainly:

- No LinkedIn, X, Reddit, or YouTube engagement signals. WhoLayer never scrapes social networks.
- No keyword, creator, or competitor-page monitoring.
- Person-level identification of website visitors is US-only.

## How to switch

1. Step 1

    ### Create a free account

    Sign up with your work email. The Free plan needs no card.

2. Step 2

    ### Create an API key

    Under Settings, API keys. Use a wl\_test\_... key first: every endpoint and MCP tool returns sandbox data and never spends credits.

3. Step 3

    ### Install the tag

    Paste one async script in your site header or install through Google Tag Manager.

4. Step 4

    ### Tag your post links

    Add UTM parameters to links in your posts so you can see which visits came from social, and route by the landing pages they hit.

5. Step 5

    ### Route the visits

    Send identified visitors to Slack, HubSpot, or a signed webhook into your sequencer.

[Start free](https://wholayer.com/signup) [Install the MCP server](https://wholayer.com/docs/mcp)

## Questions

### Why don't you offer LinkedIn engagement data?

Because it depends on scraping, which we don't do. WhoLayer identifies people who visit your own site.

### Can I import a contact list I exported from Trigify?

You can verify or enrich exported emails through the API or MCP server, including in bulk. WhoLayer doesn't import lists as visitors.

## Sources

- \[1\] [Trigify: wind-down notice](https://www.trigify.io/pricing) (vendor's own page, checked November 4, 2026)

Competitor information is from public sources as of November 4, 2026 and may have changed. Trademarks belong to their owners. WhoLayer wrote this page; if something here is wrong, [tell us](https://wholayer.com/contact?topic=sales) and we'll fix it.

[All switch guides](https://wholayer.com/switch)

Ready when you are

## Try WhoLayer before you move off Trigify

The Free plan includes 100 credits a month for visitor ID, the Data API, and the MCP server. No card needed.

[Start free](https://wholayer.com/signup) [Talk to sales](https://wholayer.com/contact?topic=sales)