LinkedIn Matched Audiences

Part of ad audiences. If LinkedIn says coming soon, needs setup, LinkedIn hasn't approved our app for its audience API yet.

Set it up

1. Open Ad audiences and click Connect LinkedIn. Sign in with a LinkedIn member who has a role above Viewer on the ad account.
2. Choose the ad account.
3. Create an audience. It appears in Campaign Manager under Audiences once LinkedIn has processed it.

Good to know

• We send SHA-256 hashes of lowercased emails with whitespace removed. Nothing else.
• LinkedIn needs at least 300 matched members before an audience can run, and shows the matched size in Campaign Manager.
• Remove the audience from active campaigns before deleting it. LinkedIn won't delete an audience a running campaign uses; we keep retrying and show the error.
• If access expires, click Reconnect.